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The video for that Cold Play concert has just gotten weird: Gwyneth Paltrow is an astronomer “temporary spokesman”

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Gwyneth Paltrow in astronomer video and Coldplay kiss-cam footage. Credit: YouTube and X

Gwyneth Paltrow appeared in an odd on-line video of a US high-tech company astronomer who resigned after CEO Andy Byron resigned throughout a chilly play live performance with HR colleague Kristin Cabot.

ColdPlay Kisscam Scandal, in case you miss it

Earlier this month, live performance attendees had been unsettled when Coldplay frontman Chris Martin requested the digital camera to scan the viewers. Knowledge Automation Agency CEO Andy Byron has appeared on display AstronomerHR govt Christine Cabott hugged him intimately earlier than each scrambled and hid his face. Martin joked, “They’re both dishonest or are very shy.”

That second was blown up throughout social media, spawning memes, GIFs and parody clips. In keeping with knowledge firm Luminate, on-line streams of ColdPlay songs rose 20% within the aftermath. The couple was rapidly recognized and each resigned after astronomers started an inside investigation.

Gwyneth Paltrow enters the combination as a brief spokesman for astronomers

Because the hype started to chill down, astronomers dropped new movies on social media. Gwyneth Paltrow (sure, Oscar winner, Wellness Queen and ex-wife characteristic Chris Martin’s 13 years.

“I’ve been very briefly employed to talk on behalf of greater than 300 astronomers,” she says within the video.

Paltrow declines to say the scandal. As an alternative, she plugs in astronomers’ “knowledge workflow automation” and upcoming conferences. Take a look at the YouTube clip beneath.

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https://www.youtube.com/watch?v=vich2c-tl7q

Nonetheless, as quickly because the clip got here out stay, doubts had been mounted. Customers questioned whether or not Paltrow bodily exists within the video – some say they’ll see her picture Too excellenther supply There are too many robots. Possibly it is AI?

Some query whether or not the entire thing was a PR stunt from the beginning. Two senior workers have been “captured” in a stadium scandal, with Coldplay streams, two fully-timed resignations and the Oscar-winning actress occurring to have Coldplay connections, flowing by way of the corporate as a spokesman.

Astronomers declare that “we’re again to what we’re doing our greatest,” however the entire incident looks like a case examine of viral advertising and marketing. As TechCrunch “The corporate abruptly turned well-known for causes that had nothing to do with its merchandise.”

So, was it a scandal, a PR stunt, or an AI experiment that fooled us all?

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