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Wednesday, February 25, 2026

Diageo shares fall another 7% after tough results – buying opportunity or value trap?

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Buyers who thought diageo The (LSE:DGE) share value, which is lastly ripe for a restoration, was given a brutal wake-up name at this time (25 February) because the full-year 2026 interim outcomes introduced extra dangerous information. How lengthy will this final?

I personally bought the inventory FTSE100 The corporate has fallen into its fifth enterprise disaster since its chapter started in November 2023, triggered by a revenue warning because of sluggish gross sales within the Latin American and Caribbean markets. Regardless of being one in all Britain’s most admired blue-chip corporations and a globally diversified enterprise with many nice drinks manufacturers, the information continues to worsen. So is at this time’s plunge the top of the street or the start of one thing particular?

Picture supply: Getty Photographs

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A phrase of warning. My glass is all the time half filled with Diageo. I’ve added extra shares to SIPP every time the inventory value has fallen over the previous two and a half years. At this time, that tumbler seems fairly empty. But I’m nonetheless tempted.

this morning, Guinness and johnnie walker The producer has revised down its full-year 2026 forecast for the second time in three months, with natural internet gross sales anticipated to say no by 2% to three%. Robust development in Europe, Latin America and Africa was greater than offset by weak gross sales in america, the place cash-strapped shoppers are buying and selling away from Diageo’s luxurious manufacturers for cheaper alternate options. China’s White Spirit additionally continued to battle.

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Web gross sales for the six months ended Dec. 31 fell 4% to $10.5 billion. Adjusted working revenue decreased 2.8% to $3.3 billion. The clincher for me was the information that Diageo had halved its dividend from 40.5 US cents per share to twenty cents per share.

This can be a huge blow, particularly for the reason that inventory had began rising about 10% within the final month. It’s now down 15% in a single yr and 48% over three years.

Dave Lewis has to show this inventory round.

I believed the preliminary outcomes underneath new CEO Dave Lewis could be uneven. Lewis is finest recognized for his comebacks. tesco. There, he broke the dangerous information early to reset expectations, beginning with so-called kitchen sink hassle. I believed he may attempt one thing related right here. Sure, to some extent.

I’m very dissatisfied within the dividend discount. The one comfort for the inventory value decline was the expectation that yields would rise to close 5%. It’s now again to round 2%. Lewis might want to justify the sacrifice by delivering development and rising the dividend when the growth returns. Assuming they’re.

He argues that he already sees vital alternatives to behave extra decisively, strengthen competitiveness and develop the portfolio to drive increased development. The financial savings from dividend cuts will strengthen your steadiness sheet and enhance your monetary flexibility. Let’s hope he is proper.

Diageo shares at the moment commerce at a price-to-earnings ratio of 15.4. It seems like good worth, and for some time it additionally appeared like good worth, however the information retains getting worse. There could also be much more troublesome days forward, and even a discount in dividends is not going to ease the ache. However for long-term traders who wish to be affected person, I nonetheless imagine Diageo is value contemplating. Let’s hope sometime I will be confirmed proper.

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